Going Interactive with Content Syndicate
In today’s information age, smart companies are giving their customers control over their own interaction with the brand.
Rather than bombard people with generic, one-size-fits-all communication, companies are increasingly using websites, micro-sites, presentations and other interactive ways to empower users to tailor their own experience.
This, in essence, is interactive media, and we know how to make it work.
Interactive Media at your Service
1. You can use websites and e-mailers to inform a global audience about your products and services. Many products can even be sold directly online.
2. Micro-sites are a great way of creating buzz around a certain product or promotion.
3. Interactive media, if used well, can greatly enhance customer experience and thus build your brand. For instance, the experience of logging on to a bank’s website and instantly locating your nearest ATM is a very powerful one, from a user’s point of view.
4. PowerPoint and Flash Presentations are a great way of connecting with potential customers, internal audiences and shareholders.
Is it Really Worth the Money you’d Spend on it?
That would depend on who you are, what you do, and who your target audience is. But if you are in business today, it is highly unlikely that you will not benefit from going online. The power of the internet to inform instantly and sell immediately can be used to further almost any service, and we know exactly how to harness that power.
If you’re not sure how interactive media can be exploited to help your business, get in touch with us for a no-obligations consultation. We’ll talk to you, study your operations and see whether or not interactive media is a wise investment for your company.